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How To Make An Aesthetic Blog in 2020

How To Make An Aesthetic Blog In 2020

Starting a blog can seem overwhelming for beginners. With so many different people saying different things, it can be hard to piece together the right way to do things… questions after question beginning w/how to make an aesthetic blog in 2020.

Should you use WordPress?

How to make your blog look visually appealing?

What web hosting should you use?

With so many different questions floating around, you may be inclined to just forget the whole idea and try something else. Well, don’t give up just yet…

It’s completely normal to become overwhelmed when you decide to start a blog. That’s why we have created this article. We’ll be discussing how to make an aesthetic blog from the ground up. 

We will talk about which hosting plan to use, whether you should use WordPress, how to post an article, how to make your content look Aesthetically pleasing and much more.

Theirs a new blog made every half a second, that’s why it’s important that yours stands out.

The goal of this article is to allow you to create a great looking blog without overthinking every small detail.

Before we get into how to start your blog, here’s a quick overview of why you should create a blog in the first place.

So now you know the benefits of creating a blog, let’s dive in and see how it’s done…

1. Choosing Your Blogging Platform

When it comes to choosing a blogging platform, there is one that stands above the rest…

And that’s ‘WordPress’.

Being one of the most popular CMS (Content Management Systems) around, chances are you’ve heard of them before.

One of the many great things about WordPress is it’s beginner-friendly and doesn’t take long to learn how to use. You won’t need to hire a web developer or deal with any of the annoyances that come with building a website from scratch, such as coding.

This will save you a load of time, money, and wasted energy.

WordPress also allows you to design your website based on a theme you choose. You’ll be able to choose from thousands of themes in the WordPress theme library – Most of these are free, however, there are also premium themes available.

If the WordPress theme library doesn’t have what you’re looking for, you can also purchase themes from third-party websites such as ThemeForest.

There are other blogging platforms available to choose from such as Blogger but for the purpose of this article, we will be sticking with WordPress.

2. Signing Up For Hosting

When starting a blog you’ll want to set up shared hosting. You can think of hosting like a space you lease on the internet to host your website and allow people to find you, similar to leasing an office building for a business.

There are two main hosting companies we recommend sticking with. These are Siteground (Affiliate Link) and Bluehost (Affiliate Link).

For the purpose of this article, we will stick with Siteground. The great thing about both of these hosting companies is they come with a one-click WordPress installation feature that makes integrating WordPress easier.

The first thing to do is to visit Siteground (Affiliate Link) and click on the ‘Web Hosting’ option.

Siteground hosting options

After this, you’ll be given the choice between three different plans. These include StartUp, GrowBig, and GoGeek. 

We recommend sticking with the GrowBig plan as it gives you more options if you’re looking to expand your website in the future by bringing in a high volume of visitors. It also comes with more webspace and allows you to host unlimited websites.

three hosting plans

The next step is to register your domain name. You’ll also have the option to enter an existing domain if you already have one.

connecting a domain on siteground

Once this is done select ‘Proceed’.

Next, you’ll need to fill in your account information, payment details, and check over the plan you have selected.

Account details page on siteground

Payment Details page siteground

Siteground Plan Summary & Addons Page

Once you are happy with everything, click ‘Pay Now’.

Congratulations, you have just set up hosting with Siteground!

3. Installing WordPress

After signing up you’ll most likely be required to log back into your Siteground account. 

You should then be brought to the Siteground dashboard where you have the option to set up your site.

Click on the ‘Set Up Site’ button.

You’ll then be asked if you want to ‘Start A New Website’, or ‘Migrate Existing Website’. You’ll need to select the ‘Start New Website’ option.

Start new site option on siteground

Once you have selected the ‘start a new website’ option, a dropdown box will appear with four more categories. The one you need to select is ‘WordPress’.

Wordpress installation option for siteground

Next, you’ll need to provide an email address and password which you will use to login to WordPress.

We recommend using the automated generator that Siteground offers as this will create a strong password that won’t be an easy target for hackers.

Creating Email address and password for wordpress

Once your email address and password are set up, hit ‘Continue’.

At this point, Siteground may offer you some upsells for your website. Have a read through and decide if they are something you need for your site. Keep in mind these add-ons are in no way essential or necessary.

After deciding if you want add-ons, click ‘Finish’ and your site will begin creation.

If you’re still unsure how to go about Installing WordPress with Siteground, then check out this video…

4. Installing A Great Theme

Now that you have WordPress installed, your website should be up and running. However, there is one problem…

It has nothing on it!

You’re going to need to install a theme. WordPress has a theme library where you can download and install some great free (and paid) themes for your website.

To do this you’re going to want to log in to the backend of your WordPress website. Here a video that explains how to do that…

After logging in you’ll now be in the WordPress dashboard for your site. 

To install a theme you click on appearance → Themes. 

You’ll then be able to click ‘Add New’ in the top left corner and browse through thousands of free and premium WordPress themes.

How To Make Your Site Look Aesthetically Pleasing?

Okay, so you’ve chosen a domain, set up hosting, installed WordPress, and picked a theme. What’s Next? 

The next step is to make your site stand out from the millions of blogs that are created every day – But before that, you need to learn how to navigate your way around WordPress. With so many different functions to learn it can become overwhelming. 

That’s why we recommend you start by learning how to customize your theme and how to make and publish blog posts.

Here are two great videos on these subjects…

Okay, so by now you should know how to publish a blog post and have a basic understanding of how to customize your WordPress theme.

Now we can move into how to make your blog posts stand out from the ‘average blogger’.

1. Keep it clean

While it’s tempting to experiment with lots of different colors, images, and fonts, the most impressive blogs have a clean look that makes everything easy to read and understand.

It’s important to keep in mind how your readers will digest the content as opposed to what you believe looks good.

2. Use High-Quality Images

Using high-quality images will break up your content and make it look more professional. If you want to take it a step further, then using images that teach readers how to perform certain tasks – This’ll also increase your SEO making you rank higher on Google.

Infographics are also great!

3. Break Up Your Content

Nobody likes reading, especially long paragraphs of text. That’s why you need to ensure your content is interesting and easily digestible. A great way to do this is by breaking up your content into blocks.

Like this…

And this…

Forget what you learned in school, you’re writing blog posts, not an essay…

Keep your content to a maximum of three lines before creating a new paragraph – This will help make your content more readable.

4. Less is more

When it comes to writing high-quality content, less is more. Aim to be able to express your opinion in as little words as possible while eliminating ‘Filler Words’. 

Filler words are words that get added to sentences for no reason.

For example, you could say ‘I can’t believe that you like snakes’.

Or you could say ‘I can’t believe you like snakes’.

See the difference? Makes it much easier to read and digest.


If you’ve made it this far, you should have a high-quality WordPress site that is hosted using Siteground. 

If you have any questions regarding Siteground hosting you can contact their customer support. They offer a live chat option and are great at solving any issues that may come up.

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